PR is our forte, but our talents don’t end there. As we recognise that the greater the awareness and integration there is for your campaigns, the better the results will be, our multi-lingual team can offer you multiple brand-boosting services.


From media relations and news creation, to product placement and securing celebrity support (a string of famous faces including Madonna, Jessie J and Gwyneth Paltrow, Mila Kunis and Natalie Portman recently raved about our clients) we have it covered.


But that’s not all. Social media (fancy notching up 7,000 Facebook likes within weeks as we did for a client?), video production (step-by-steps, behind the scenes footage) and preparing awards entries (we’ve secured dozens of wins including Cosmopolitan Beauty and Irish Tatler awards) are just some of the services we offer.


So whatever your needs may be, as your dedicated communications team, we’ll take care of them and more, plus help lighten your workload in the process.


  • Campaign strategy, planning and delivery
  • Copywriting (advertisements, advertorials, brochures, competitions, leaflets, press packs, press releases, profiles, newsletters, questionnaires and websites).
  • Photo-shoot organisation (sourcing and
    booking models, make-up artists, stylists, photographers, studios and organising castings etc.)
  • Placing photographic collections
  • Press launches
  • Press Liaison


Unleashed Potential Services - PR

  • Competitor analysis
  • Direct mail (including printing, fulfilment and mailing)
  • Marketing strategy and marketing plans
  • Market research
  • Mystery shopping
  • SEO


Unleashed Potential Services - Marketing

  • Event concept, planning, strategy and management
  • Product and salon launch parties
  • Promotional models, staff and entertainers for events and leafleting activities
  • Provision of branded promotional items (pens, mirrors, brushes, towels, umbrellas etc.)
Unleashed Potential Services - Events

  • Adverts
  • Brochures
  • Company stationery
  • Greeting cards (e.g. Christmas cards)
  • Leaflets
  • Market research questionnaires
  • Newsletters
  • Posters
  • Print management (delivering artwork to printers, liaison with printers etc.)
  • Salon price lists and appointment cards
  • Web Design
Unleashed Potential Services - Design


There’s no doubt about it. In today’s culture, a celebrity endorsement has the power to transforms brands. Which is why this forms one of the key services we can offer your business.


From musicians such as Madonna, Jessie J, Alexandra Burke and Kimberley Walsh to actresses including Gwyneth Paltrow, Mila Kunis and Natalie Portman, TV presenters and soap stars, our team have the connections to get your products into the hands of some of the most influential individuals.


So if you’re looking to secure a tweet to transform your sales or a powerful endorsement to command trust, authority and an increased following from your clients, come to us. With our contacts and expert communication, we’ll help your brand secure coveted celebrity status.

Unleashed Potential Services - Celebrity


At Unleashed Potential we never underestimate the power of a good tweet, Facebook post or Instagram campaign. That’s why we’re here to help you harness the potential power of social media for your business.


Having devised a fresh and novel campaign with tailored tips for loyal fans plus promoted a virtual hairstyling app to solve Friday night hair dilemmas, we garnered thousands of likes in less than a month for one of our brands. So if you want to get your customers engaging 24/7 but are baffled by the world of Vine, hashtags and status updates, then it’s time to let our social savvy team take control and create an innovative social media voice that will help boost your bottom line.


Services include:

  • Social media management including Twitter, Facebook, and Instagram
  • Analytics and evaluation reports
Unleashed Potential Services - Social Media


If you want your brand or business to get the recognition it deserves, then let us manage your awards entries.


From business awards such as Most Wanted and The British Hairdressing Business Awards, to product accolades such as The Irish Tatler Beauty Awards and Cosmopolitan Beauty Awards, we’ve helped our clients secure a string of honours.


What’s more, all submissions we manage are overseen by our company founder who has judged multiple awards and knows exactly what is required for a winning entry.


We can take care of all elements of your entries including research, interviews, design, artwork, printing and delivery, leaving you with more time to rehearse your acceptance speech!

Unleashed Potential Services - Awards