Hype Coiffure

Hype Coiffure

This South London based, Afro salon group has chosen to retain the consumer PR services of Unleashed Potential for over a decade.

Our team has ensured consistent editorial for Hype Coiffure (which has won over 30 hairdressing and business awards since we began working together) in all of their target titles. This includes the concept, copywriting and organisation of the ‘Hype Hair Squad’ – a four page feature which we pitched to Blackhair over four years ago to showcase the achievements, trend predictions and tips from the hairdressing team and still remains one of the most popular features in the magazine.

Make-Up and Beauty Treatments

Fashion Fair

Client Experience

faceframe 3D EyebrowsLiz EarleL’Oréal Paris


Eminence Organic SkincareFashion Fair

Client Experience

Balm BalmDr. Dennis Gross SkincareGarnier
L’Oréal ParisLip GlamRepêchage
suki skincarepai skincare

Hair Products and Treatments


Client Experience

Alchemy OilsDark and LovelyGarnier
John MastersL’Oréal Parismilk_shake

Hair Tools and Extensions

Kent BrushesKent Salon

Client Experience

American DreamCloud Nine

Salons and Session Stylists

Anne VeckHair LoungeHype Coiffure
Nataliya RobinsonPaul Falltrick CreativeWebster Whiteman

Client Experience

Andrew BartonAnna CofoneCedar Falls
Craig ChapmanCobellaDlyan Bradshaw
face etc…medispaHouse of RushNicola Smyth Award Winning Hair
nkd ( ) waxingPaul Falltrick HairdressingStrands



Client Experience

Professional Beauty London