I founded Unleashed Potential in 2002 because I wanted to combine the expertise I’d gained promoting brands such as L’Oréal and high street salons with my passion for hair and beauty to help more businesses achieve their full potential. The dream was to fuse marketing, design and event management services with PR and give forward-thinking clients a superior service that was different to anything else they’d experienced before.

Ten successful years on, this vision has become a winning formula. My team’s creative ideas, hard-working approach and boundless enthusiasm has secured thousands of pieces of prime editorial coverage, helped boost awareness and sales, plus earned us a stellar reputation in the process. That’s why leading journalists love to feature our clients and regularly recommend us to brands looking for great PR.

And given that they speak to scores of other agencies each day, we reckon that’s quite an achievement and proves that Unleashed Potential really is different from the rest.